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design is intrinsic in nature and intrinsic in us. we know when we are driving a well designed car, or wearing a well designed pair of jeans, and we pay well for good cars, and good jeans.

the value in good design is many fold. good design can sell a product, it can make office workers better workers, and it can make our homes and gardens sanctuaries.

good design, makes me well balanced , give me a sense of pleasure. bad design makes me crazy, which gives pause to the thought, can good design lead to world peace and solve the problems of the world? i certainly think it’s worth a try……..

i once designed an evening for a very large wall street firm who, were about to entertain a group of japanese  business people who had just purchased a huge part of the company. everybody at the “firm” were very nervous, uptight, uneasy.

what I designed was a 60 foot by 30 foot Japanese rock and water garden with details that would make the japanese to feel at home and  beauty that made the “firm” relax a little bit. the tables were set around the garden in the middle of the large conference room on the 30th floor. each guest were able to take in the peace and tranquility created by the design and embrace the moment, enjoy the fellowship and  allow for perhaps a brief time the pleasure of the senses, visually in this case.

the meeting was a huge success.



 
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